Production Studio

Saffron Magicworks

Saffron Magicworks, founded by Nikhil Dwivedi, has quietly become one of Bollywood's most interesting production houses since launching in 2018. Their debut, *Veere Di Wedding*, absolutely crushed it at the box office and proved that female-led Hindi films could be major crowd-pleasers—it still ranks among the highest-grossing in its category. From there, they've shown serious range: they jumped into big-ticket action with *Dabangg 3* in 2019, ventured into the television space with the mythological series *Shrimad Bhagwat Mahapuran*, and most recently delivered the sleek Netflix thriller *CTRL* in 2024. What sets Saffron Magicworks apart is their refusal to stick to one lane—they're equally comfortable with commercial comedies, action blockbusters, mythology-based narratives, and cutting-edge digital content. The studio has shown a keen eye for backing projects that feel fresh and have something to say, whether it's championing women-led narratives or exploring new storytelling formats. With a growing slate that includes unreleased projects in the pipeline, Dwivedi's production house is definitely one to watch as Bollywood continues to evolve and experiment with different kinds of stories.